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Explainer animation promoting easy and safe ways to discourage pests in yard and home.

Posters for display at SF transit system stations and in trains.

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The mission was to make the story accessible and informative and the 2D characters fun (with a touch of ICK!) The presentation was directed at social media channels. Let’s dance!

Project included a Spanish version, 5 short videos and posters for display on the San Francisco transit system BART (See slideshow below for posters.)

Story, animation & audio design: G Taffet. Illustrations & character design: G Taffet and Laurel Mathe. Project management: Heather Orr-Martinez, Social Crows.

Software used: Illustrator, After Effects, Audition, Duik (character rigging)