Concept Covers

I had a lot of fun creating concepts and covers for Leadership, the trade magazine for Association of California School Administrators. With editor Susan Davis at the helm (who graciously gave me a great deal of creative autonomy), we aimed to capture the main points and focus of the articles in each issue and to feature students of relevant age, gender and cultural diversity.

Design challenges included working around an existing masthead and a white mailing panel and a limited budget for securing photographic and other assets used as building blocks in the compositions.